Søren Nielsen joined the Company in 1995 and has since then worked within multiple areas of the Group. In his first years, he worked with the Group's then newly acquired hearing aid manufacturer, Bernafon, in Switzerland where he was instrumental in integrating Bernafon into the Demant multibrand structure. He then moved on to also work within shared services as Quality Director and as business unit team leader in Oticon.
Since 2008, Søren Nielsen has been overall responsible for all the Group's hearing aid activities, consisting of four hearing aid brands, and been President of Oticon, and he has had a decisive say in the Demant’s important strategic decisions and acquisitions. In 2015, he was appointed COO & Deputy CEO of Demant, which was back then called William Demant Holding, and he has been a member of the Executive Board since September 2015. After more than 20 years with the Group, he took over as President & CEO of Demant in April 2017.
• Oticon A/S, President
• Sennheiser Communications A/S, board member
• HIMSA A/S, chairman
• HIMSA II A/S, chairman
• Vision RT Ltd., board member
• Committee on healthcare issues under the Confederation of Danish Industry, chairman
Søren Nielsen holds a Master of Science degree in Industrial Management and Product Development from the Technical University of Denmark (DTU). He used Oticon as a case in his thesis work, and right after his graduation, he was employed with the Company, which he has got to know from all angles imaginable. Søren Nielsen has a wide network in the global hearing healthcare community. One of the most important things that drives him is experiencing how proper hearing healthcare can positively change the lives of people with hearing loss and add immense value to society.