We take pride in empowering and supporting individuals and communities not only directly through our products, but also through our projects and initiatives with the aim of improving people's life. With and increased attention to CSR, various teams across the Group have taken action to better contribute to our people and society. In addition, the Oticon Foundation, the majority owner of William Demant, sponsors social and educational programmes, publications, conferences, cultural activities and campaigns for researchers, hearing care professionals and the general public.
In 2017, the Oticon Foundation in total donated DKK 98 million to projects in such areas as research, education, culture and care. A total of DKK 60 million was donated to projects aiming at alleviating hearing loss all over the world and to education and research projects within hearing healthcare and the rest to a variety of projects, e.g. culture activities, exhibitions and humanitarian healthcare projects. On example is the Oticon Foundation supported an organisation called the Maternity Foundation to run a project and enhance maternal and newborn health in Ethiopia. A few examples of our global philanthropic activities are our financial support to the Global Foundation for Children with Hearing Loss and the establishment of national newborn hearing screening in Mongolia.
Supporting education, institutions and research projects in the field of audiology is also an important part of the Oticon Foundation’s activities. In 2017, the Oticon Foundation has donated a total of DKK 20 million to leading universities around the world in for instance the Netherlands, the US, France, the UK, Switzerland, Germany and in the Nordic countries. Approximately DKK 10 million was donated to Danish universities.
For several years, the Oticon Foundation has funded the Ida Institute and has contributed with DKK 24 million to the work of the Institute in 2018-2019. The Ida Institute is an organisation that works to disseminate patient-centered hearing rehabilitation globally and that develops tools to empower and support people with hearing impairment in their process of recognition and treatment.